Business Development Exchange (BDX) - Branding Best Practices

Join the Chamber team, the Rochester International Airport, Herr Branding Company, Power Ventures, and Tulip Tree Marketing for our next Business Development Exchange (BDX) highlighting branding best practices. Door prizes and snacks will be provided.
 
Speakers:

• Mary Gastner, Marketing Communications Manager, Rochester International Airport
• Samantha Herr, Owner, Herr Branding Co.
• Joe Powers, CEO, Powers Ventures
• Whitney West, Marketing & Design Director, Tulip Tree Marketing

Topics:

• Importance of branding strategy, purpose and vision/mission
• Competitive edge, target audience, and brand performance
• Multi-branding, reputation, and integrity